Highland Wildlife Park Guidebook
I found one of my old Sketch books from 1995 today
In it was it this simple little illustration of a Capercaillie and it got me thinking of my very first charity sector job.
A guidebook for the Highland Wildlife Park, (HWP)
This little sketch, among other things, ended up in a guidebook I created for them and though it is not much to look at by today’s standards, it won an award for the best holiday attraction guidebook in Scotland.
It all started with a holiday visit to the Royal Zoological Society of Scotland (RZSS) HWP where I was handed a very shoddy “100th” generation photocopy for a guidebook. While I did think that perhaps as a registered charity they might have better things to spend money on than my guidebook I had just handed over a not unsubstantial amount of money to visit the park and expected a little more for my money.
I decided that, instead of complaining, it might be better to try and help out. Continue reading
Design for Charities that Communicate
Be Seen, Be Heard
Good Design will help communicate the appropriate positioning of your organisation or project and be a positive force within your organisations branding, values and structure.
- Good design . . .
plays a key role in creating a positive relationship between an organisation it’s beneficiaries, supporters, volunteers, staff and funders. - Ideas are what we work in . . .
ideas that engage your beneficiaries and target audience, ideas that provide solutions. Clear direct thinking is how we help you communicate your message. - Graphic Design is what we do . . .
Many solutions require design, a well designed flyer, ad, document, website or brochure can really create a public perception that works in harmony with an organisations public image and philosophy.
Good design conveys a positive impression of your cause before a single word is read. It is essential that the visual impact of your publications, materials and marketing tools are positive and strike a chord with its audience to reinforce your written word, cause and brand.
You should contact us now for an informal chat about your project and how you can improve the brand, image and communications of your cause
@BillQuayFarm in Gateshead Threatened With Closure - Tyne and Wear
Design Aid is delighted to have been instrumental in bringing Media coverage and thousands of supporters to this project through working hard on a new website and @billquayfarm twitter accounts for Bill Quay Farm focusing on content not design.
See this great video and news report from Sky News
Staff and volunteers at a popular community farm in Gateshead are waiting to hear if it will be shut down.
Bill Quay Community Farm, which is home to a number of rare breed animals, faces possible closure following a council spending review.
With £70m less in Government funding this year, Gateshead council are considering scrapping the farm to help reduce their outgoings.
Campaigners have started an online petition to prevent the closure of the farm, which already has over 500 signatures.
Gateshead council’s Ann Borthwick said they are still debating the farm’s future.
Read the rest of this item via Bill Quay Farm in Gateshead Threatened With Closure - Tyne and Wear.
